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Saturday, June 22, 2013

Samsung Electronics muscles out Nokia, grabs No. 1 spot in India


 

Global electronics giant Samsung Electronics has surpassed Finnish handset manufacturer Nokia in overall mobile phone shipments in India during the first quarter of this calendar year, international technology research firm IDC said on Thursday.

South Korean firm Samsung is already the world’s largest mobile phone maker, and it shipped 16% of the total phone shipments in India, whereas Nokia's marketshare stood at 15% for the same period.

Indian vendors Micromax, Karbonn and Lava rounded up the other three spots in the top-five bracket in the market, which grew around 24% year-on-year, primarily driven by the surge in smartphone shipments. The smartphone market grew 74% in Q1 of 2013 over Q1 of 2012.

“Nokia has been focusing on smartphones as that is where the future sales, value and margins are,” IDC senior market analyst Manasi Yadav told FE. According to IDC, the share of smartphones in overall revenue of the phone market in India is close to 46% for Q1 of 2013 despite contributing only 10% to the volume/units.

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